Featured in Domain Arrivals · 2026-08-13

Nichigai Turns Niche-Finding Into a Four-Part Reading

A positioning workspace that scores the intersection of self, skills, market, and problem, then turns it into a brand and public profile.

Why it surfaced

Nichigai gives the familiar ikigai diagram a commercial, unusually demanding makeover: users answer four open-ended questions, receive scores and a diagnosis of the weakest part of their position, then develop positioning, content pillars, and a findable profile. Its insistence that a niche is something measured rather than merely named gives this otherwise familiar career-product category a clear point of view.