So Very Bright: Make a Logo Brighter Than White

Why it surfaced

So Very Bright uses ISO 21496-1 gain maps for ordinary web JPEGs and a separate BT.2100 PQ format for LinkedIn. The result can reach up to 7.5× the brightness of #FFFFFF on compatible HDR displays, while remaining a normal-looking JPEG elsewhere—and the page is unusually candid about where the effect does not work.

A free browser tool that converts logos into HDR JPEGs whose selected colors can shine beyond ordinary screen white.