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Card 487 of 10002026-09-06 issue

Observed arrival · 2026-09-06

Lobe Wants to Preview a Video in a Brain

lobe-ai.com Observed source
Editorial interest 84/100 Selection signal · not a rating of the site

Lobe says it predicts a viewer's moment-by-moment brain response to video using models trained on fMRI recordings.

Landing page captured for the 2026-09-06 issue.

Field notes

Lobe describes a three-part pipeline: footage is processed by a model trained on fMRI recordings, the resulting brain-response signal is visualized over the video, and a planned second model is meant to connect that signal to retention metrics. The page currently demonstrates a 45-second attention trace and a rotating fsaverage cortical surface with Destrieux parcellation. It also says the retention-prediction layer is still being trained against creator analytics and that the present brain model covers only the cortex's outer layer.

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