CityLoot Turns Trastevere into a Treasure Hunt

Field notes

CityLoot structures each hunt as a sequence of location-based clues rather than a conventional promotion. The example begins in Rome’s Trastevere and shows a five-stop route, with a sample clue pointing toward a centuries-old stone Madonna. Organizers choose the prize quantity and validity period, while completed hunts can award 250 points and unlock a code for counter pickup or remote delivery. The homepage says the first routes are prepared but the App Store and Google Play releases are still forthcoming.