Observed arrival · 2026-09-13
Morsel, the Calorie Counter That Refuses the Monthly Bill
An iPhone calorie and macro tracker built around offline barcode scanning, quick meal logging, and a single $9.99 purchase.
Field notes
Morsel describes an on-device food database combining roughly 8,000 generic foods attributed to USDA with hundreds of thousands of branded barcode entries attributed to Open Food Facts. Its logging flow accepts label servings, household measures such as “1 cup,” or grams, then updates calorie and macro totals as the amount changes. The page also describes 30- and 90-day trend views and a free allowance of 10 custom foods, with the unlimited tier priced as a single $9.99 unlock.
Observed signals
Read the marks
Editorial observations of this landing page, not a rating.
One card from the complete issue