Observed arrival · 2026-09-15
NotFiftyOne Measures Where Canadian Dollars Go
A searchable database ranks Canadian brands and vendors by how much of a dollar spent with them stays in Canada.
Field notes
NotFiftyOne groups its rankings into consumer-facing categories and retailer-specific lists rather than presenting one undifferentiated database. The homepage reports 716 scored brands, including 205 in its Grocery run and 80 Canadian brands available through Amazon.ca. Its score is intended to estimate the Canadian share of a purchase using ownership, manufacturing, people, and inputs; the supplied extract does not show the underlying citations or formula.
Observed signals
Read the marks
Editorial observations of this landing page, not a rating.
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