Observed arrival · 2026-09-22
Rob Avery for President 2028
An entirely fictional presidential campaign built around a costed policy platform, budget tools, a cabinet shortlist, and a first-100-days plan.
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$Paid
†Ads
✦Pretty
●Pro
◎Niche
◉Human
⚑Risk
ƒJS
- For
- Readers curious about policy design and public budgets
- Worth noticing
- The Tax Lab lets visitors design federal brackets and see estimated revenue update against current law.
Field notes
The project frames governing as an engineering exercise: policies are divided into spending and revenue, then connected to a projected surplus and debt-reduction story. Its supporting apparatus includes a proposed cabinet with role descriptions, a phased first-100-days plan, a household-impact calculator, and a Humanity Score that claims to look beyond GDP. The homepage also exposes sample Tax Lab comparisons, including current law and a flat 15% example.
Observed signals
Read the marks
Editorial observations of this landing page, not a rating.
○OpenPublic substance visible
✦PrettyNotable craft visible
●ProPolished or operationally mature
◎NicheUnusually specific use
◉HumanPersonal, local, civic, or handmade
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