The Happiness Fund: a £1.99 membership for good deeds

Field notes

The homepage says membership income is divided 70% to the “Good Pot,” 20% to making the story, and 10% to overhead. A town map is presented as a way to track places helped, though its counters show zero; an optional email form says signup is recorded while email sending is still being prepared. The operator is identified as Mitchell Mottram, a sole trader trading as Mottram Media.