Observed arrival · 2026-10-19

AdTax Radar measures the ad load across publisher websites

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Editorial interest 74/100 Selection signal · not a rating of the site

A publisher-research tool that ranks ad-supported sites using real-user Chrome data on ad count, screen coverage, CPU use, and network weight.

Landing page captured for the 2026-10-19 issue.

For: Ad-ops agencies and monetization consultants
Worth noticing: Its sample compares phone ad-CPU medians across 10 categories, with recipes and food listed at 8.8 seconds.

Field notes

The sample table reports median phone ad-CPU figures by category, including 8.8 seconds for recipes and food and 3.0 seconds for news. AdTax Radar says it compares non-overlapping 28-day windows and exposes metric values, peer percentiles, and collection dates; it also labels data by whether it is measured, observed, derived, or inferred.

Observed signals

Read the marks

Editorial observations of this landing page, not a rating.

○OpenPublic substance visible

⊠LoginAccess appeared gated

$PaidCommerce or pricing visible

✦PrettyNotable craft visible

◎NicheUnusually specific use

ƒJavaScriptBrowser-side code central

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