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2026-10-20 issue

Observed arrival · 2026-10-20

Started: an ADHD app for getting past the first step

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Editorial interest 79/100 Selection signal · not a rating of the site

Started turns a task you’re avoiding into one small first step, then offers a two-minute session with Sam.

Landing page captured for the 2026-10-20 issue.
For
People with ADHD who put off starting tasks
Worth noticing
Its session ring stays visible and gives a specific end time; the page says users can stop when two minutes are up.

Field notes

The homepage lays out a three-step flow: enter a task, receive a small first move, then spend two minutes with a visible timer. It also presents six supporting tools, including a message drafter and a meal suggestion tool, and says these are free five times per day. The page states that task text is sent to the AI service that generates the step and is not stored.

Observed signals

Read the marks

Editorial observations of this landing page, not a rating.

○OpenPublic substance visible
$PaidCommerce or pricing visible
✦PrettyNotable craft visible
●ProPolished or operationally mature
◎NicheUnusually specific use
ƒJavaScriptBrowser-side code central

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Landing page observed 2026-10-20. The live site may have changed.