Observed arrival · 2026-09-15
A Sponsor Board Where Advertisers Can Capture the King
Outchess turns a live chessboard into advertising inventory: companies claim pieces, receive click-tracked links, and can capture one another’s positions.
○Open
⊠Login
$Paid
†Ads
✦Pretty
●Pro
◎Niche
◉Human
⚑Risk
ƒJS
Field notes
The board assigns sponsorship prices to all 32 chess positions, from $50 pawns to $250 kings and queens, then turns each claimed square into a tracked outbound link. Captures create a second layer of activity: the page records Raycast taking Linear’s White King for $300, while captured kings and queens can be retaken for $25 more. Rules, terms, refunds, stats, and contact links are visible alongside the game.
Observed signals
Read the marks
Editorial observations of this landing page, not a rating.
○OpenPublic substance visible
$PaidCommerce or pricing visible
†AdsAdvertising visible
✦PrettyNotable craft visible
●ProPolished or operationally mature
◎NicheUnusually specific use
One card from the complete issue